How to Launch Your Side Project Without Spending a Week Writing Copy

Short summary

Launching a side project requires coordinating 15+ pieces of content across different platforms—Product Hunt, Reddit, Hacker News, directories, newsletter pitches, and SEO. This playbook walks through identifying your unique value, researching competitor weaknesses to fill, adapting your message for each platform's audience and culture, and using automation where manual submission would kill momentum.

• •Define your core advantage before writing anything: who has the pain, what's their current state, what changes with your solution
• •Research competitor launches to find gaps in their positioning and anticipate objections you'll face
• •Adapt copy tone for each platform—Product Hunt rewards founder authenticity, Reddit hates marketing speak, HN demands technical honesty

Generated with AI, which can make mistakes.