The Verge
5/12/2026

Meta AI account on Threads
Original: Meta won’t let you block its AI account on Threads
Short summary
Meta launched a Threads feature enabling users to tag a Meta AI account for conversational assistance and context, mirroring xAI's Grok functionality on X. A notable limitation: users discovered they cannot block the Meta AI account, sparking privacy concerns. The feature underscores Meta's substantial AI investment push to compete directly with OpenAI and Google.
- •Meta launched Threads AI tagging feature (similar to Grok on X)
- •Users cannot block the Meta AI account, raising privacy concerns
- •Part of Meta's broader AI investment to compete with OpenAI/Google
Generated with AI, which can make mistakes.
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