The Hardest Part of AI Isn't Prompt Engineering. It's Data Governance.

Short summary

The article argues that enterprise AI's biggest challenge is data governance, not model intelligence, with India's DPDP Act accelerating this shift. It highlights that compliance must be engineered from the start—role-based permissions, source traceability, and consent management—rather than bolted on before deployment. Trust, not raw capability, will become the key competitive advantage in enterprise AI.

• •India's DPDP Act is forcing AI companies to build governance into architecture from day one
• •Compliance requires engineering decisions: role-based access, source tracing, consent management
• •Trust will outlast speed and cost as the primary enterprise AI differentiator

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