Your Website’s New Audience: AI Agents

Short summary

As AI agents increasingly browse the web on behalf of users, websites need optimization for agentic consumption alongside human UX. Google Lighthouse now includes experimental agentic browsing metrics checking DOM accessibility, element labeling, and layout stability. Additional strategies include llms.txt files for page summaries and WebMCP APIs that let agents take direct actions, currently available via origin trial.

• •Google Lighthouse adds experimental agentic browsing category measuring DOM parseability and element visibility
• •llms.txt and schema.org help agents navigate sites without hitting every page
• •WebMCP enables agents to take direct actions via declarative HTML or imperative JavaScript APIs, available under origin trial

Generated with AI, which can make mistakes.