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Forrester
Forrester
6/30/2026
The original title is "Customer Zero Programs Prove That AI Works When Humans Change"

The original title is "Customer Zero Programs Prove That AI Works When Humans Change"

Original: Customer Zero Programs Prove That AI Works When Humans Change

Short summary

Forrester research reveals customer zero programs—early validation with real users—have become the decisive test for autonomous AI execution. Organizations must prove AI systems work in practice before full deployment. This shift reflects a maturity in how businesses evaluate AI readiness.

  • Customer zero programs are now the gating factor for AI adoption
  • Real-world validation beats theoretical pilots for autonomous systems
  • Demand for proof-of-execution is reshaping AI vendor relationships

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